Founder & Creative Director
Tiger Russell-Yeh
As a creative director, Tiger has produced Times Square billboards and led high-impact creative across entertainment, wellness and high-growth ventures. His pitch materials have helped close multiple 7- and 8-figure raises and packaged IP that sold to major studios, including Amazon MGM.
He spent his first years in the entertainment industry working under Channing Tatum, Reid Carolin and Peter Kiernan at their production company, Free Association. He started as an intern, became Kiernan’s executive assistant and went on to work as a producer, helping run the Magic Mike podcast.
Tiger completed advanced multidisciplinary studies across psychology, cognitive science, film and graphic design at the University of Michigan. He is currently developing the Built Different Foundation, a neurodiversity initiative for kids and teens with learning and cognitive differences, such as autism, ADHD and dyslexia.